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Essay text:
The basis for this paper is to look at the financial services company, Intersect Investments, and its current situation and evaluate if there are suitable goals that can be met by the organization and its stakeholders.
Situation Background (Step 1)
Intersect Investment is in a state of unbelief for the organization. Currently, Intersect is undergoing a philosophy change to make for better long-term victories. Frank Jeffers, the CEO, has introduced his new vision for the company 1 year ago. The vision "provides a set of products and services to consumer and small business customers using a model of customer intimacy that will build strong relationships based on trust and value to the customers"(University of Phoenix, Scenario)...
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