Innovation

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Pre-written Papers:

Title: Innovation

Essay Details:

Subject: Business

Author: William C

Date: March 12, 2013

Level: University

Grade: B

Length: 3 / 667

Essay text:

According to NCA, senior citizens coffee consumption leaped from 9% to 13%.Another trend is coffee consumption is moving outside the home. A key strength of Starbucks is being a disciplined innovator. Frappuccino blended beverages and iced refreshments were new innovations and helped the growth of Starbucks. Starbucks should continue coming up with new kinds of beverages, as that is its core product. Perhaps a vegetable drink that is geared more toward the healthier population like a low calorie, low fat, and low sugar carrot drink that is actually providing the body with good vitamins and minerals...

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