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To keep prices low, the stores buy and transport products in bulk. They're also located in less expensive areas of their market area. IKEA customers help to keep prices low by picking their furniture up at their store's warehouse, transporting it home and assembling it themselves.
Distribution
IKEA has 28 distribution centres in 16 countries. These centres supply goods to IKEA stores, and they ensure that the route from supplier to customer is as direct, cost-effective and environmentally friendly as possible. Efficient distribution plays a key role in the work of creating the low price.
Purchasing
IKEA has 46 trading service offices in 32 countries...
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