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That is, it not only affects the manner in which managers manage (and consequently shape employee behaviour), but it also affects the way in which the organization processes its product and provides services to its customers.
Culture is influenced by an organization''s beliefs. For example, if we believe, as many managers still do, that the blue-collar worker is capable only of operating a machine, and this belief permeates the company, then the organization is overlooking the possibilities of collaborative goal setting, positive feedback, open dialogue and innovation. A navigator who believes the world is flat will refuse to explore the far horizon for fear of falling off the edge...
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