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While some instruments are seen as commodities it is important to distinguish your products against competitors. You must detail and communicate the important ways your offering differs from your competitors. HP offers related services around their instruments, but in the start they primarily marketed their products on the basis of technological features and acted as a product vendor. Today, instruments and measurements systems are not that different. You measure what you measure and that is it. There are standard ways to measure different things, but as the new measurement systems are getting extremely advanced and specific ? you need to customize to a certain degree also...
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Common topics in this essay:
- Hewlett-Packard Company
- Ethics And Compliance - Hewlett Packard
- Hewlett Packard (HP) Culture
- Hewlett Packard Business Report
- Hewlett Packard Case Study
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