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Heineken Financial Statement Analysis

Heineken Financial statement analysis

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Title: Heineken Financial statement analysis

Essay Details:

Subject: Business

Author: David G

Date: February 20, 2015

Level: University

Grade: A

Length: 18 / 5122

Essay text:

The US is another major sales area as is Nigeria. Overall, the company is active in over 170 countries worldwide. Heineken NV: Key Facts Company name & status: Heineken NV Headquarters: Netherlands Sector involvement (2004): Dark beer, Lager by origin, Lager by price platform, Non-/low-alcohol, Stout Region involvement (2004): Western Europe, Eastern Europe, North America, Latin America, Asia Pacific, Australasia, Africa and Middle East World ranking (2004): 4.0 World % share (2004): 5.7 Source: Euromonitor International from company reports Brief history of Heineken In 1864 Gerard Adriaan Heineken (he was 22 years old) bought a brewery in the centre of Amsterdam, and this is the starting point of the History of Heineken, that is now one of the most famous beer in the world...

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