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Essay text:
But still they where leaders of the heavy bikes market -700cc and up.
With the 80s Harley-Davidson started its revitalization program with the government help. A 5-year tariff went into effect April 1983 taxing almost 50 percent on 700cc or more motorcycles imported.
Nowadays Harley-Davidson Inc. has $1.04 billion net income (up 8.7% from '05) it sold 349.196 units to retailers (21,7 percent abroad) and it has a domestic market share of 49,3% for heavyweight motorcycles. 88% of its buyers are men with a median age of 45, high income and 51% of their customers owned a Harley before.
US market-oriented economy is marked by steady growth (3,4% in 2006) low unemployment (4,8%) and inflation (2,5%) and rapid advances in technology...
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Common topics in this essay:
- HARLEY DAVIDSON
- HARLEY-DAVIDSON MOTOR CO., INC.:defending a piece of domestic pie
- Harley Davidson
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- Harley Davidson
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- Harley-Davidson Inc.
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