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A few generations later and four failures later, Charles Butt became president of the company in 1971 and took the family name to a higher level.
Charles Butt was committed to maintaining H-E-B's entrepreneurial spirit without detracting from the focus on the detail needed to succeed in the grocery business. The H-E-B private-label brand contributes greatly to the grocery store's success. By staying true to its small-town roots, H-E-B continues to prosper as a family-owned?and family-focused?chain of grocery stores. Despite H-E-B's regional concentration, it was regarded as a world-class competitor...
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