green marketing

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Title: green marketing

Essay Details:

Subject: Business

Author: Junior P

Date: July 9, 2014

Level: University

Grade: B

Length: 7 / 1946

Essay text:

After a while, she holds a cup of coffee with satisfaction since she not only saved money but also did something good for the environment for not using a disposable cup. This kind of “green marketing” promotion is common in Taiwan. Before talking about green trend or the awareness of environmental-friendliness, that gets popular around the world, let us begin with the definition of “green marketing”. It widely covers various areas, such as manufacture and advertisement which are environment-friendly. “According to the American Marketing Association, green marketing is the marketing of products that are presumed to be environmentally safe...

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