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In customer orientation, Google’s value of good customer relationship management (CRM) sets a new standard in a way other companies attempt to mimic. From its inception, Google focuses on providing the best user experience possible. The growth in customer relationship has come not through TV ad campaigns, but through buzz marketing. And by always placing the interests of the user first, Google has built the most loyal audience on the web.
In coordinated marketing activities, total quality management (TQM) of Google persistently pursue innovation and push the limits of existing technology to provide a fast, accurate and easy-to-use search service accessible from anywhere...
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