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Essay text:
Kreitner and Kinicki quote “Change begets conflict, conflict begets change” (2004). Global Communications was already facing an uphill battle because of the planned changes and they made a critical mistake by not including all critical stakeholders in the planning and implementation of these initiatives thus isolating the stakeholders and endangering the success of the plan. In order for Global Communications to become a true global resource in the telecommunication industry it must educate, communicate, and negotiate with all stakeholders to reach a win-win situation for all parties.
Situation Analysis
Issue and Opportunity Identification
Global Communications’ customers require services that Global currently does not offer...
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