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General Electric Appliances

General Electric Appliances

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Title: General Electric Appliances

Essay Details:

Subject: Business

Author:

Date: April 5, 2016

Level: University

Grade: A

Length: 5 / 1349

Essay text:

In addition, the territory that is known to be the toughest will soon require a new sales rep. Company History/Background Canadian Appliance Manufacturing Co. Ltd (CAMCO) was created in 1998 under the joint ownership of Canadian General Electric Ltd. and General Steel Wares Ltd. (G.S.W.). CAMCO purchased the production facilities of Westinghouse Canada Ltd. under which the brand name White-Westinghouse was created. Appliances manufactured by CAMCO in the former Westinghouse plant were branded Hotpoint. G.E., G.S.W., and Hotpoint major appliance plants became divisions of CAMCO. These divisions were operated independently, had their own separate management staff and competed for sales although they were all ultimately accountable to CAMCO...

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