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Gap Analysis Harrison Keyes

GAP Analysis - Harrison Keyes

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Title: GAP Analysis - Harrison Keyes

Essay Details:

Subject: Business

Author: Frances S

Date: November 17, 2015

Level: University

Grade: A

Length: 13 / 3778

Essay text:

Their plan to outsource the new digital publishing to Asia Digital was the idea of former CEO Meg McGill, who has since resigned, but Asia Digital failed to meet expectations and an act of nature has completely ruined the overseas outsourcer’s site and all work that would have helped launch this new e-publishing venture. From the executive stand point, interest in such a venture does not take precedence in the company budget or strategic planning and public perception of Harrison-Keyes is already damaged by the negative press associated with this new venture. The new CEO does not support this idea at all and it is driving employee morale so low that two associates have chosen to go to a competitor...

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