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Essay Details:
Essay text:
Media
ii. Community
iii. Consumer
iv. Industry
v. Governmental relations
vi. Political campaigns
vii. Interest-group representation
viii. Conflict mediation
ix. Employee and investor relations
b. Select an organization with which you are familiar, and identify and describe an issue or issues within that organization that would have both organizational and societal implications.
c. For the selected organization, explain why you selected this (these) issues and explain how you would address both the organizational and societal audiences for that organization.
The following provides several organizational (internal) and societal (external) functions?some functions are used for both PR functions:
? Communications management
? Relationship management
? Media Relations
? Publicity
? Marketing communications
? Employee relations
? Investor relations
? Social responsibility
? Community relations
? Consumer relations
? Government affairs
? Public affairs and issues management
References
1...
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