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(Ford, 2007) Ford has been able to maintain its position as one of the worlds leading businesses by making acquisitions, joint ventures, and strategic alliances.
Ford's largest presence outside of the US has been in Europe. In the 80s and 90s, Ford acquired Aston Martin, Land Rover, and Jaguar, all British companies and Volvo which was based in Sweden. These acquisitions allowed Ford to increase their product base and provide the ability to introduce Ford vehicles to new markets.
Aston Martin was purchased from Victo Gauntlett in 1993. Ford modernized the manufacturing plants and in 2002 manufactured 6000 DB7s, more built than all previous DB7s combined...
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