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Essay text:
Business firms may find that by charging different customers different prices for a common product may actually increase the profits of the firm. This charging of different prices for a particular good is known as Price Discrimination (Britton, 2003) and is very common in various monopolistic markets. The article by Stewart, (2003) uses the concept of student discounts as an example of price discrimination. This is where they are given the advantage of buying various goods or services at a discounted rate due to their lower willingness to pay because of their income and also their position in the market...
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