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That means, if prices for flights are being reduced, more people will fly. Traditionally airline concepts are based on the assumption that airline traffic grows in line with the economy and that cutting prices will only lead to a decrease in revenues. With the introduction of the ‘no-nonsense’ concept to the European market, after its deregulation in 1992, easyJet has proven this theory wrong and goes from strength to strength by actually increasing the size of the market and more recently by taking away passengers from the majors (see www.easyjet.com for passenger figures, financial data and employee statistics)...
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Common topics in this essay:
- New Deal
- New Deal
- EasyJet
- Easyjet Analysis
- Easyjet
- Easyjet
- Easyjet
- Easyjet
- easyJet
- Using any company with which you are familiar with, identify some of the social, cultural and ethical issues relevant to its operation. Comment on how it has, or might, adapt its policies to deal with these issues
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