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Dunkin Donuts Competitive Analysis

Dunkin Donuts Competitive Analysis

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Title: Dunkin Donuts Competitive Analysis

Essay Details:

Subject: Business

Author: Bettie S

Date: November 6, 2014

Level: University

Grade: A

Length: 2 / 582

Essay text:

(Based on Baskin-Robbins twenty four flavors, Dunkin Donuts offers fifty-five) Variety of coffee products ? Their coffee list is extensive, offering just about any flavor desired. Level of service ? Dunkin Donuts operates on a high level of customer service. They take pride in the fact that they can quickly service any needs of their customers Cost ?Effective ? Dunkin Donuts cost to the consumer is at least twenty percent cheaper than Starbucks. With a potential recession and rising prices this factor becomes huge. New Technology ? New and upgraded equipment has improved Dunkin Donuts efficiency on serving the customer...

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