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Essay text:
Training pants retail sales recorded an increase of 22.7% since 1994.
The slow growth of U.S diapers market is due to:
? Market saturation of disposable diapers
? Decrease in the number of diapers used per baby as a result of improvements in absorbency and leakage control
Distribution Channel
The main distribution channel for disposable diapers and training pants in U.S are:
? Grocery stores
? Drugstores
? Mass merchants
Grocery stores recorded about 2 billion in diapers and training pants retail sales in 1997. On the other hand, drugstores and mass merchants recorded retail sales of an estimated 1...
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