Dell Case Study

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Title: Dell Case Study

Essay Details:

Subject: Business

Author: Shelby S

Date: June 8, 2013

Level: University

Grade: A

Length: 10 / 2950

Essay text:

Its strong and revolutionized strategy of direct selling computers to the customers increased its success in the computer companies’ field providing it with a competitive advantage. However, the last year the revenue trend shows a significant decrease while other competitors’ share of the market has become threatening. This case study presents the economic situation Dell faces from the year it was founded according to real financial findings. It researches the benefits from its direct selling strategy as well as possible problems it may face if it continues to follow this strategy. Recommendations are made in order to improve the volume of sales and lead to greater success and higher customer satisfaction...

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