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"Public relations includes ongoing activities to ensure the company has a strong public image. Public relations activities include helping the public to understand the company and its products. Often, public relations are conducted through the media, that is, newspapers, television, magazines, etc. Public relations is often considered as one of the primary activities included in promotions" according to Management Help (Managementhelp.com, 2006). The definition from answers.com refers to public relations as "the degree of success obtained in achieving a favorable relationship with the public (answers...
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Common topics in this essay:
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