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Customer Satisfation

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Title: Customer Satisfation

Essay Details:

Subject: Business

Author: Robert M

Date: January 10, 2015

Level: University

Grade: A

Length: 17 / 4985

Essay text:

Companies that are certified ISO 9001:2000 must now demonstrate how they measure customer satisfaction, and how they are improving in this area. Firms planning to become ISO certified will need to begin developing these capabilities. Increasing competition (whether for-profit or nonprofit) is forcing businesses to pay much more attention to satisfying customers. Customer satisfaction is an ambiguous and abstract concept and the actual manifestation of the state of satisfaction will vary from person to person and product/service to product/service. The state of satisfaction depends on a number of both psychological and physical variables which correlate with satisfaction behaviors such as return and recommend rate...

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