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Essay text:
Crown's basic business strategy is to combine the best quality metal container with the most efficient production and excellent customer service. This position has enabled the company to grow tremendously throughout the years and earn a spot in the Fortune 500.
Five Forces Analysis
Because pricing in the industry is so competitive, Crown has focused on cost efficiency and keeping expenses low so that it can make a good margin while still keeping prices low. To prevent losing orders due to slow customer service, Crown has opened more small plants as opposed to a few very large ones in order to provide faster response time...
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