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Essay text:
Today's customers are more sophisticated and are more willing to explore alternatives to traditional products and how they are delivered. The task of getting and keeping customers requires even greater skill and effort. Getting closer to customers and effectively responding to their needs is a great way to boost their loyalty and encourage deeper business relationships. It is also a much more strategic route to success than cutting costs and improving efficiency. As companies engage in the battle to win over a larger share of customers, corporate interests in the concept of customer relationship management (CRM) have grown dramatically...
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Common topics in this essay:
- customer service
- A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD.
- Customer Acquisition And Keeping Customers In Today’S Volatile Market
- customer service
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