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CRM will be the new buzz because once a relationship is built on a strong foundation, the nurturing of that relationship via customer care is the only way to maintain a credible relationship and continue transactions successfully.
CRM enables more rapid answers to customer questions, instant chat with customer service, immediate access to order status and inventory, and seamless connectivity between the Internet and brick-and-mortar stores with real-time intelligence. Products can become commodities but customers never can and that data has no value, it's what you do with it that counts.
III...
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