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The study will then perform a SWOT analysis of Costco and its environment with the objective of identifying the opportunities and threats faced by Costco and the strengths it has to help them seize and overcome them. This will allow for an analysis of the company’s strategy for continued growth in the future.
Driving Forces for Costco
Costco Wholesale Corporation is the number one warehouse club store in the world. Warehouse clubs compete with a wide range of other types of retailers which include Wal-Mart Dollar General, supermarkets, general merchandise chains, specialty chains, gasoline stations and internet retailers...
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