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Color plays an important role in choosing a product, Red represents passion, excitement,danger and power, most communist countries love this color,but a few countries consider this sinister and it is the color of mourning in the orient. Green is a favourite color for the muslims, but often green tends to represent fresh and vegetarianism, which would’nt go well with all products. White is considered a depressive color,and a color of mourning in India, but in China White represents happiness. Hence while advertising color plays an important role, if a red colored product is advertised in a islamic country, it may be rejected but could have surprisign response in a red loving country...
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