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With the understanding that businesses play a key role on job and wealth creation in society, CSR is generally understood to be the way a company achieves a balance or integration of economic, environmental, and social imperatives while at the same time addressing shareholder and stakeholder expectations.
CSR is a way of understanding and managing stakeholder issues that adds value to the business:-
• Builds and protects reputation
• boost recruiting potential
• distinguish, generating competitive edge
• Broadens engagement creating new opportunities
• fortifies license to operate
• Builds a sustainable business accepted as applying to firms wherever they operate in the domestic and global economy...
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