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No wonder it has become a tool used daily by suppliers of products and services, as well as their users. For example a growing number of companies in the travel industry make use of the Internet platform as virtual shops for marketing and selling travel products and services. Web travel sales has almost doubled annually for the past three years. In 2003, Internet online sales reached 10% of the total bookings and business transactions of the travel industry, including the airlines, hotels, and car rental companies. The followings are indications of the current trends, activities and features:
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