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Their aim was to assist taxi drivers to work under a common goal, which is to work towards a better life. Comfort Transportation Pte Ltd has over 10,000 taxis presently.
City Cab Pte Ltd was then formed in April 1995 through a merger of three taxi operations,
1) Singapore Airport Bus Services Ltd
2) ComfortDelGro S.E Asia Pte Ltd
3) Singapore Commuter Pte Ltd
The present day City Cab now operates a fleet of more than 4,200 vehicles, which includes over 300 limousine cabs using Mercedes Benz vehicles
INFLUENCE REGARDING COMFORTDELGRO’S MARKETING STRATEGIES
Comfort and CityCab own up to 65% of the taxis in Singapore, in simple terms, they own the Singapore streets...
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