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For most of this period China was a great trading nation. Then the dragon fell asleep for two centuries, while China collapsed under the effects of colonialism, until in 1978 Deng Xiao Ping woke the dragon up. And now the Chinese dragon is back, hungry to take its place as the economic and cultural superpower of the 21st century.
Nowadays China is often called the world's largest market. Many people might think that it is very easy to start business in China and that success is guaranteed because of the huge potential of the market. But that isn't true. Making successful business in China is not that easy as it might seem...
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Common topics in this essay:
- An Analysis of the Business Cultural Issues Raised by the Article; Knowledge Transfer, Knowledge Replication, and Learning in Non-equity Alliances: Operating Contractual Joint Ventures in China (Wang, Y. Nicholas, S. 2005)
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