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Essay Details:
Essay text:
Based upon the case, there are nine components that support the company’s mission for the consumers. These components include the customers, public image, technology, markets, employees, self-concept, philosophy as well as survival, growth and profitability.
3. CORE PROBLEM: The core problem is that the company has grown so rapidly that now to keep it all going and growing has become a big challenge. The management team must continue to find ways to keep profits and sales growing into the future.
4. EXTERNAL ANALYSIS:
Strengths
• (ES-1)The company possesses a strong brand name in the retail industry that represents both value and quality...
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