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Essay text:
Do this sequentially by writing, for example, "First, we discuss the environment of Company X...Third, we discuss Company X’s business-level strategy... Last, we provide recommendations for turning around Company X’s business."
In the second part of the case write-up, the strategic-analysis section, do the SWOT analysis, analyze and discuss the nature and problems of the company’s business-level and corporate strategy, and then analyze its structure and control systems. Make sure you use plenty of headings and subheadings to structure your analysis. For example, have separate sections on any important conceptual tool you use...
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