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Case Apple Computers Inc

Case Apple Computers, Inc.

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Title: Case Apple Computers, Inc.

Essay Details:

Subject: Business

Author: Joseph V

Date: November 3, 2015

Level: University

Grade: A

Length: 3 / 613

Essay text:

was positioned in the computer industry and still is, but it has managed to avoid direct competition in the personal computer industry by defining a target audience and maintaining its loyal customers. It competes horizontally to the major competitors in the computer industry like DELL, HP and Gateway. Political/Legal Segment There were not any political activities listed in this case. However, outsourcing and globalization has made the personal computer et extremely competitive with DELL computers coming out on top due to its ability to globalize its production effective and efficiently. Sociocultural Americans have warmed up tremendously to the personal computers with some estimating that 3 out of 4 American household having personal computers...

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