Brick and Mortar

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Pre-written Papers:

Title: Brick and Mortar

Essay Details:

Subject: Business

Author: Aaron H

Date: November 10, 2013

Level: University

Grade: A

Length: 5 / 1204

Essay text:

A large majority of the travel industry has evolved through technological advancements, thus shifting their services from brick and mortar to providing online service. Web-based companies like Travelocity, Expedia, and Priceline are becoming important avenues for travel shoppers and have become a form of nemeses to traditional travel agents. However, analysts say that the traditional brick and mortar operations will always exist in the travel industry. "Leaders among online agencies, like Travelocity, acknowledge that multichannel competition has always characterized the airline industry and that offline agents have a place, filling the oft-expressed customer need for flesh-and-blood travel services" (Vigoroso, 2001)...

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