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Essay Details:
Essay text:
It’s a changing world.
In the olden days, people believed that by placing right product, at the right price, at the right location is the only strategy for being successful. Today, factors such as gender, trial, touch and human anatomy also play a vital role in the success of a store. The research also showed that the longer a shopper remains in a store, the more he or she will buy.
The era of visionary retailer is now over. Now days, a customer is the king. So it is very important to know the shopping habits and the needs of customers. Shoppers fickle
today and their loyalty to brand name, whether of a product or a store, last only as long as the afterglow of the most recent shopping experience...
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