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Essay text:
Customers either purchased bottled water in bulk, or in single serve bottles. Bulk buyers purchase for the home and office in returnable five gallon containers, whereas single serving bottles are purchased from convenience stores, wholesale clubs, and grocery stores.
Bottled water is sold in a worldwide market and it is showing positive growth in the United States. Nearly every location where food is sold now sells bottled water. Several manufacturers control the bottling process from raw material to end distributor, otherwise, licensing agreements must be purchased. Companies such as Coca-Cola and Pepsi enjoy an advantage because they can use their established channels of distribution to include bottled water...
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Common topics in this essay:
- Barriers to Entry and exit (Symbian)
- Bottled Water Industry Analysis
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