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Boeing Management Planning 2

Boeing Management planning

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Title: Boeing Management planning

Essay Details:

Subject: Business

Author: Marjorie C

Date: April 2, 2015

Level: University

Grade: B

Length: 5 / 1282

Essay text:

"In October 2002, executives of the aircraft manufacturer met with a group of global airline representatives at a conference center on the Seattle waterfront. The executives were trying desperately to figure out what to build next to hold off a soaring Airbus."(Masters, 2007) Boeing had made plans to build a high speed jetliner prior to this meeting. Through careful planning and expert decision making Boeing officials found that the world was more interested in comfort and efficiency. Boeing's high speed aircraft would have been a huge economic let down because of the huge price tag and expensive operating costs...

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