Bmw Market Share

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Pre-written Papers:

Title: Bmw Market Share

Essay Details:

Subject: Business

Author: Michael H

Date: August 3, 2014

Level: University

Grade: A

Length: 3 / 654

Essay text:

Not only are our vehicles CO2 efficient, but the new tax regime has made company car drivers more aware than ever of their benefit-in-kind tax bills. "With many fleets offering employees a wider choice of company car, drivers are looking to obtain as much car as they can for their money and that is playing to BMW's strengths." BMW now accounts for almost 10% of contract hire and leasing company VELO's 14,000-strong fleet and it is anticipated that this figure will grow over the coming years, both as a result of organic growth and incremental business. Mike McRae, VELO's Operations Director, said: "Traditionally, BMW has maintained a strong presence amongst VELO's long-standing City-based clients...

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