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Blockbuster Case Analysis

blockbuster case analysis

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Title: blockbuster case analysis

Essay Details:

Subject: Business

Author: Vera B

Date: May 4, 2015

Level: University

Grade: A

Length: 3 / 652

Essay text:

Blockbuster stores were highly visible stand-alone structures that appealed to customers. Blockbuster His stores had a wider selection of videos and offered longer hours of operation. He focused on creating a family image for his stores by including a children's section and excluding adult movies. He also made it possible for busy people and people with children the opportunity to view movies for a longer period by starting the 3 day rental period. In 1986, Mr. Cook sold 33% of Blockbuster to h, m & Flynn and in 1987; he decided to leave the company making Mr. Huizenga CEO. Mr. Huizenga had experience growing small companies but no experience in retail, so he hired the best managers who were capable of developing a retail chain...

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