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This type of marketing is usually known as product-based marketing and companies usually spend a great amount of time and money providing these products and services to customers. These types of companies consist of mostly offices supplies such as Offices Depot and Staples. This type of marketing aims more towards a B2C marketing since its main agenda is to meet individual needs.
The next marketing technique is customer-based and is mostly common with B2B sites. Businesses are usually more specific and need customized products and services. Most businesses ask more questions, do more research, and require more attention in order to fulfill their need...
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