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The markets have experience a substantial growth in recent years but are predicted to slow down to 8% unit sales growth from 2006 to 2009 in the US and European markets while continuing to grow in Asia. The PC industry has its 10th consecutive quarter of double digit growth (2005)
o In 2005 Apple had approximately $13.9 billion in sales with about $6 billion of that coming from computers and almost $4.5 billion from the sales of iPods.
o The need of the buyers is changing. Consumers are now looking for customized personal computers that can be taken anywhere and are moving away from the standard desktop computer...
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Common topics in this essay:
- Apple Computer Inc.
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