apple ipod

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Title: apple ipod

Essay Details:

Subject: Business

Author: Kayla B

Date: March 10, 2015

Level: University

Grade: A

Length: 15 / 4248

Essay text:

More recently Apple has "comeback" with the popular iPod range of portable media players. Some of the most popular marketing campaigns have been the "1984" commercial based on the George Orwell book of the same name, while the "Lemmings off the cliff" was considered a marketing blunder. Most recently the PowerBook, iPod and new "Get a Mac" commercials have proved successful, however some are criticised for Apples patronising tone of Windows users which is insulting to potential customers. The author suggests making Apple products more accessible for people with disabilities as well as making them more environmentally friendly...

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