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The company has also gained more control by narrowing losses. In 2003, the company reported that their share prices increased by $14.29 in an eleven month period. The company's loss cuts were accomplished by their ability to negotiate reduction in labor cost, laying off thousands of employees (major cut into the company's revenue), expand partnership and cutting unprofitable routes.
Weaknesses
High ticket prices is a major weakness for the company; majority of their competitors focus on low ticket price strategies in order to stay competitive which is an improvement American Airlines lacks. With the big emerge on E-Commerce most consumers are shopping heavily online; however online consumers are not reacting to the service that American Airlines provides...
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