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Ambassador Torchlights

AMBASSADOR TORCHLIGHTS

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Title: AMBASSADOR TORCHLIGHTS

Essay Details:

Subject: Business

Author: Karen R

Date: April 22, 2014

Level: University

Grade: B

Length: 3 / 893

Essay text:

They also had a large fleet of vans which serviced the rural sector. Ambassador Torchlights adopted the policy of ?follow the leader' which was United Battery Manufacturers. They had marketed their private brand of blade known as ?Best' with moderate success. Ambassador Torchlights contacted Central Industries which had 2 brands of blades ? ?Splash' which was made of Stainless steel and ?Awake' which was made of Carbon steel. Aggressive marketing by Central industries had achieved first time buying by the consumer; however they could not sustain the sales. This was attributed to the fact that the company had received complains by the users that as many as two out of the five pack of blades were faulty...

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