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This report will analyse the Singapore Airline’s corporate strategy ,business environment ,key resources,key success factors and issues facing by the company.
Airline Business environment in Asia-Pacific
According to Asia Pacific Aviation Summit in February,2006, at the macro-economic level Asia Pacific growth is impressive and it is assume that the strong economic growth will continue in the future. Along with the economic growth ,the demand for airline industry in Asia-Pacific region increased. Especially for countries with strong economy like Australia ,Singapore ,China ,Thailand ,Japan and India ,the demand for the airline industry is very high and they expand their horizons to many part of the world ...
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