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Essay text:
Manufacturing efficiencies at Karmex were poor, missing the budget.
Overall, Hyvar performed best; gaining 5% share in a flat market while showing a 93% performance to target (table 1). There are concerns about overcapacity which should be addressed.
Krovar showed gains in contribution margin, but analysis reveals that poor performance - most likely in the customer service division - resulted in an eroded share, and volumes significantly below expected, when adjusted for market growth.
The abysmal performance by Karmex reduced net income. They diverged from industry standard pricing by a full 10%, effectively buying market share that negatively impacted their contribution...
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