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It produces innovation and product improvement by forcing competition that lowers prices. Advertisements are also the principle means by which most people hear of a product or service, in so far as to what the product can do and its' performance. For instance an ad can alert a consumer to a product that may be able to help them live longer. They help a consumer to make up their mind when choosing. And, ads can introduce a consumer to new products and new uses for older products. Most importantly perhaps, due to its' time-management appeal, is that an ad provides a means by which the process of trying numerous products may be eliminated...
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