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Knight visited the China shoe factory Onitsuka Tiger in 1962, presented his idea to the representatives of the shoe factory, the Tiger executives liked the idea, Knight received his first sample of the shoes in 1963 and in 1964, Eight thousand worth of tiger shoes was sold by Knight and Bower man's Blue Ribbon Sports Co. While Bowerman tried to improve the new tiger shoe designs, Knight explored avenues to expand and maintain his brainchild by hiring Jeff Johnson in 1965 to sell the shoes. Jeff Johnson was then the Blue Ribbon Sports Co.'s first employee and he sold the tiger shoes out of the back of his van at high school track and meets...
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Common topics in this essay:
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